Here’s why you should care about rising Chinese smartphone firm Xiaomi

Apple and Samsung are household names all over the world for their smartphones, and it may be difficult to imagine that another smartphone firm — let alone a Chinese one — could possibly be muttered in the same breath. But have you heard of Xiaomi? Indeed, can you even pronounce its name properly (it’s Shiao-Me)?

If celebrities can cross the boundaries of countries easily to attract fans from all over the world, red-hot Chinese smartphone firm Xiaomi, which displayed its celebrity-like appeal...

Here’s why you should care about rising Chinese smartphone firm Xiaomi